A BURY-based technology firm has secured a partnership with a leading European artificial intelligence developer.
Pennine, a communications, data and networking specialist, based in Salford Street, signed the agreement with Hungarian voice analytic software company Xdroid.
The deal will give Pennine's UK contact centre clients access to automated speech technology which can detect emotions such as displeasure, happiness and uncertainty using algorithms.
Xdroid’s managing director, Gerry de Graaf, said: “Pennine is an important addition to our European partner network.
"The company has both an impressive skill-set and reach, serving a contact centre client base which spans SMEs through to international Blue Chips.
“This partnership will provide Pennine with a much stronger proposition for the contact centre market as a whole and enhance its existing clients’ customer communications capabilities."
Xdroid's technology is already in use by companies in sectors including finance, insurance and utilities.
The software automatically processes customer interactions and detects different emotional responses, speech patterns, hold music and void periods.
Designers say the data can then be used to refine work processes, minimise call times, increase customer satisfaction and introduce customised training programmes.
Pennine’s sales director Steve Watts said: “The Xdroid analytics solution is a game-changer, an immensely powerful and cost-effective performance management tool.
"Available as a cloud or on-premise solution it gives both enterprise and SMB’s the ability to harness the power of artificial intelligence to refine and enhance their contact centre operations."
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here