TWO fashionistas from Bury are to star in a new prime time TV reality series taking an inside look at one of the UK's biggest online clothing brands.
Inside Missguided: Made in Manchester will delve into the world of the Manchester-based fashion company and reveal what life is really like for its female-dominated work force.
Staring in the Channel 4 show will be two of the brand's top ranking managers, Treasure Evans and Zee Alwneh, both from Bury.
Thirty two-year-old Zee is the company's head of design and has been with Missguided for six years.
And 29-year-old Treasure is Missguided's senior creative and campaign manager and has been at the firm for 4 years.
Missguided is one of Greater Manchester's biggest success stories and has grown to become a global player in the cutthroat world of fashion.
Founder Nitin Passi saw his company thrive from the off and go from zero to £200 million turnover a year.
But after eight years of success, Missguided suffered losses of £26 million in 2017/18.
The new series will follow the brand as it attempts to make a glitzy comeback to glory by opening new stores, sealing multi-million-pound collaboration deals with A-List celebrities and doing battle with fashion house rivals.
The series airs tomorrow night (August 12).
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