Lisa Hogan, partner of Jeremy Clarkson, has launched a new business venture aimed at encouraging more people to support British farmers.
Her new app, Only Farmers, allows users to book farm holidays, tours and experiences, while also giving farmers another way to monetise their land.
Lisa said she wanted the name to be memorable, choosing Only Farmers as a play on OnlyFans, the subscription platform popular with adult content creators.
The idea came from her work at Diddly Squat Farm Shop, where she met farmers who had found new ways to diversify their businesses.
The farm shop, launched by Jeremy and Lisa after they harvested 40 tonnes of potatoes, has since become a popular tourist destination in the Cotswolds.
Seeing the interest in farm-based experiences, Lisa created Only Farmers as a way for visitors to discover rural attractions while giving farmers another platform to promote their businesses.
Users download the app, enter their location and choose how far they are willing to travel before browsing nearby farms.
The platform also allows farmers to connect with one another to rent equipment, share produce and collaborate.
With the school holidays under way, The Bury Times took a look to see whether any farms near Bury had signed up.
When opening the app or website, users choose whether they are visiting as a member of the public or as a farmer.
They can either search for specific activities or simply browse what is available.
At the time of writing, the platform showed 417 farms across the UK.
While there were relatively few listings in the North West, the service has only recently launched.
One nearby listing was Cronkshaw Fold Farm in Rossendale, which offers a range of experiences and accommodation.
Among them is goat yoga, priced at £25 per person.
According to the listing, the 80-minute sessions take place in the farm's goat barn, where participants meet the goats before taking part in a yoga class and later have the opportunity to feed them treats.
The listing advises visitors to wear clothes they do not mind getting nibbled.
The farm also offers a beekeeping experience, available from April to September.
The experience costs £50 per person, with one additional guest able to attend at no extra charge.
Visitors are shown the different parts of a hive before learning how to put on protective clothing and inspect bee colonies.
Participants are then given the opportunity to examine a hive, hold frames of bees and record hive health data under supervision.
Children aged eight and over can take part when accompanied by an adult.
For those looking to stay overnight, The Shippon B&B at Cronkshaw Fold Farm is also listed on the platform.
The accommodation is described as being suitable for couples, or couples with a young child.
The listing says guests also have access to scenic views, opportunities to meet the farm animals and try seasonal produce.
Prices start from £80 per night, subject to a two-night minimum stay on selected arrival days.
For now, Bury farmers have yet to make their mark on the app.
Yet with so many farms and rural businesses on our doorstep, it may only be a matter of time before more local experiences appear.
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